Make sure you know the most current statistics:
Adults (18+) spend 6+ hours with digital media every day on average.
75% of them are from mobile devices.
93% of any digital experiences begin with a search engine like Google. It will be safe to call your seekers a Googler.
People have been interacting with many marketing campaigns via social media, websites and online apps for quite some time. The new communication technologies have completely adjusted the way organizations interact with today’s people.