Community Edge

Why are Landing Pages important for churches?

Why are Landing Pages important for churches?

A landing page is any web page, like the electronic display panel, that displays a specific PR (public relations) for a certain ministry or an event when people land on the page by their searches through the search engines, like Google. People are no longer memorizing church names, nor interested in religious practices. The traffic volume for “churches near me” is plummeting to non-existence in most regions. We need a new evangelism strategy to help people start a journey of belonging to a community rather than asking them to believe first to initiate their spiritual journey as a member of a congregation.