Make sure you know the most current statistics:
Adults (18+) spend 6+ hours with digital media every day on average.
75% of them are from mobile devices.
93% of any digital experiences begin with a search engine like Google. It will be safe to call your seekers a Googler.
The church announcements are an art of communications. We constantly need to find a new effective way of church announcements in order to share the precious stories of congregational life. The invention of Gutenberg printing press, one of the most influential innovations in the second millennium, has helped the churches communicate better via the paper form of Sunday bulletins. What is the best way of church announcements in the third millennium accompanied by the advent of the smartphones?
The Local SEO is seeking for a relationship building with those, in the proximity of a local church, who search for keywords like “best churches near me”. Despite relatively lower search volumes, local searches often carry a lot more intents and can deliver foot traffic to your church that is far more likely to convert.
Never in the history of Christianity has a significant revival or church turn-around occurred without young adults! (Unless one of you church historians can correct me!) Jesus was 33 when he left this world. And most of those who traveled in his company were between 15 and 35 years of age. Granted, people did not live as long in those days.
There are four areas of adaptive challenge for the 21st century church where we are spending a lot of focus in 2018.
The tectonic shifts in worldview within American culture.
We framed that shift in our book Weird Church(Pilgrim Press 2016) in Spiral Dynamics language as a shift from a culture of Blue-Orange to a culture that includes tens of millions of persons in the Green space (think Bernie Sanders).
Links have always affected how a search engine perceives a website. The type of pages that link back to your site can have a significant impact on your brand’s visibility and traffic. Link building processes have changed as search engines evolve, and you need to make sure the links to your website are “good” ones that improve its standing with search engines and online customers alike.
When creating a multicultural worship service, you should consider it as a combination of different languages, a variety of music, and cultural practices. We all probably accept the fact that many communities are fast becoming multicultural, especially those in the urban areas. There is an increasing need for congregations to become more inclusive in the formulation of worship experiences. Multicultural worship is a great approach to include multi-ethnic people to worship and mingle together.
Whether how much a church wants to be a welcoming and serving church, it has been so disconnected from the community in the digital age and earned the ‘creepy place’ label from the unchurched. The authenticity of a church is not an event or a task, but an evolving communal life, which is only possible when a church is actually a part of the community.